Would you buy a weekly book review for $2 above the price of your regular Chicago Tribune subscription? According to today’s ChicagoBusiness, the folks at the Tribune are hoping you will. It’s an attempt to offset the loss of revenue from diminishing newspaper sales.
What do you think? Is a weekly devoted to book reviews, author interviews, bestseller lists, and other book news a good idea? Is it worth $2?
Other ChicagoBusiness news includes the Ricketts family’s investment in the Cubs’s front office, including the recent hiring of Theo Epstein as President of Baseball Operations and Blue Cross Blue Shield’s hold on the health insurance market in Illinois.
|Ricketts family, left to right: Pete, Tom, Laura, Todd|